Tables : When your data doesn';t clearly show a trend, use a table. You may have this data in Excel, and can even link to the Excel file. Quotations : Quotes are very powerful when they come from authorities or well_known individuals. In a persuasive presentation, you can use testimonials from other customers, for example. Stories : Stories are powerful when they support your message. They can be personal, related to current events, examples from other customers, and so on. They can be full_blown situations, or simple examples. Collect stories as you hear them and keep them in a file for use later.
They are more difficult to implement through discipline than administrative human_centric processes (although some discipline is needed). It is better to focus on obtaining buy_in from the people affected by the processes through early involvement, communication and expectations management. It is a known fact that knowledge workers are reluctant to change their habits. Some say knowledge workers don';t like following procedures because they feel it limits their creativity; but most of the time they will be happy to follow a procedure as long as they see value in it, perceiving that it helps them work better and produce a better process output.