Current research in information processing deals with programs that enable a computer to understand written or spoken information and to produce summaries, answer specific questions, or redistribute information to users interested in specific areas of this information. Essential to such programs is the ability of the system to generate grammatically correct sentences and to establish linkages between words, ideas, and associations with other ideas. Research has shown that whereas the logic of language structure_its syntax_submits to programming, the problem of meaning, or semantics, lies far deeper, in the direction of true AI.
After deciding on the points you want to make in your upcoming presentation, you need to figure out how to support those points. For example, if your point is that your company has the largest market share in the industry, quote the research (hopefully done by a third party) that says so. This applies to both business presentations and educational presentations. The support you provide for your message is essential for an effective presentation.