In mathematics, method of solving a problem by repeatedly using a simpler computational method. A basic example is the process of long division in arithmetic. The term algorithm is now applied to many kinds of problem solving that employ a mechanical sequence of steps, as in setting up a computer program. The sequence may be displayed in the form of a flowchart in order to make it easier to follow. As with algorithms used in arithmetic, algorithms for computers can range from simple to highly complex.
Multiple inputs to the process exist : Some of them would be competition, lifecycle stage of the market, brand image, budget, etc... ; Complex decisions are made : There are many possible ways to achieve the process objectives (reach planned sales, leverage brand image, etc...) ; Each decision implies different levels of risk and potential benefits : It is the responsibility of the worker to choose the best one (low price strategy, aggressive advertising campaign, etc...) ; There are three main characteristics that make knowledge processes different from highly structured processes: Focus is on communication instead of automation.